Marketing Strategist, Sr Manager

Austin, TX, USFull-timeStrategy & OperationsView all jobs

We strongly encourage people of colour, lesbian, gay, bisexual, transgender, queer and non-binary people, veterans, parents, and individuals with disabilities to apply. Bumble is an equal opportunity employer and welcomes everyone to our team. If you need reasonable adjustments at any point in the application or interview process, please let us know.

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Bumble is looking for a pragmatic, collaborative, and analytical marketing strategist to join the global marketing strategy and operations function across Bumble and Badoo brands. This role will report to the Vice President of Marketing Strategy and Operations and work closely with regional and channel marketing teams across both brands. 

As a member of the Marketing Strategy & Operations team, this role will rely heavily on robust problem solving skills and analytical prowess to continuously identify ways to take Bumble and Badoo to users around the world. This role will work on projects that are highly cross-functional and will work closely with the Marketing Leadership team, the CMO, and cross functional teams - Business Intelligence, Research & Insights, Operations, Finance, to name a few. This role will analyze business trends, inform investment decisions, evaluate market opportunities, drive strategic projects from start to finish, and work with the organization to build scalable playbooks to drive sustained growth for our fast growing business. 

Location: This role will be based in our Austin or London office and will report to the VP of Marketing Strategy & Operations [based on Austin].

KEY ACCOUNTABILITIES: Analyzing market-specific strategic priorities and executions

  • Perform analysis using data from internal systems and draw conclusions that are communicated visually and / or in digestible formats
  • Collaborate with relevant marketing stakeholders to analyze past marketing performance and problem-solve potential commercial implications 
  • Monitor overall business performance against key metrics and provide insights to inform commercial decisions
  • Perform ad-hoc analytical support for various strategic projects or initiatives
  • Perform post-mortems on key marketing activations globally to inform future decisions

KEY ACCOUNTABILITIES: Executing on strategic priorities & projects

  • Working with market and channel leads to build scalable playbooks rooted it insight and analytics
  • Partnering with teams to build evaluation frameworks that align against company & marketing objectives
  • Identifying and partnering with integrated marketing teams to test scalable marketing strategies against priority audiences / geographies
  • Driving marketing launch strategies in test & learn markets and collaborating with internal stakeholders

KEY ACCOUNTABILITIES: Supporting in global marketing strategy planning

  • Support in creating cadence of planning and prioritization across marketing organization 
  • Develop executive-level materials for bi-weekly leadership meetings 
  • Partner with Finance, Analytics to build analysis to inform investment strategy across brands, geography, channel, audience
  • Coordinate changes [with Ops and Finance] to financial and headcount plans as strategic priorities evolve

EXPERIENCE WE ARE LOOKING FOR:

  • MBA degree in Economics, Finance, Marketing or similar / equivalent experience
  • 3-5 years in management consulting, experience with technology / social connection platforms and / or consumer-facing go to market strategies
  • Clear and effective communication (verbal, written)
  • Analytical and creative problem solver – with the ability to understand art + science
  • Collaborative team member within Marketing and across non-marketing functions 
  • Independent thinker with an ownership mindset
  • Eager to learn and open to change & ambiguity
  • Proficient in Excel, Word, and Powerpoint/Keynote
  • Experience working across time zones with remote teams preferred

ABOUT YOU:

  • You are comfortable in a fast-paced environment where you communicate daily with world-class talent from our global marketing teams
  • You are a problem solver and a forward thinker
  • You are a self-starter: you thrive on taking ownership of initiatives with limited oversight
  • You have excellent time management and you know how to manage multiple priorities, breaking large projects into manageable pieces
  • You are deeply passionate about Bumble’s brand vision and values
  • You can build consensus and alignment but are not afraid to push ahead on your vision
With over 600 staff in 10+ countries all working remotely during the time of COVID-19, we’ve worked hard to adapt and support our teams during this challenging time, including:
* Flexible working hours
* Streaming free, live yoga & meditation sessions each week, as well as a full weekly timetable of free online exercise classes
* ‘Random Coffee’ - connecting staff across the globe in pairs once a week to get to know each other over a video chat
* ‘First Fridays’ - meal delivery for a remote lunch with your team once a month
* Employee Support Fund for those whose households are experiencing financial hardship due to COVID-19
* Written resources to guide employees through this challenging time
* You will also be taken through a fully digital onboarding process!

About Bumble: Bumble is the parent company that operates Badoo and Bumble, two of the world’s largest dating and connection apps with millions of users globally. The Bumble app was founded by CEO Whitney Wolfe Herd in 2014. Bumble is majority-owned by Blackstone and has over 600 employees in offices in Austin, London, and Moscow.